Get your website mobile in 2012

mobile

Mobile web usage is growing every day so we did a review of the top advertisers in Ireland to see who had a mobile optimised website. View image here. Unfortunately most brands fell well short of offering a good (or even any) mobile web experience which is very surprising considering the following:

• Mobile search queries are up 294% in the last two years in Ireland
• Nearly half of all mobile owners use internet on their phones in Ireland but only 24% of Irish marketers use mobile
44% of Irish consumers search online using their mobile phones
• UK companies invest twice as much as Irish companies in online
(Source: David Sneddon, Google)